As a buyer, I travel a lot.
By a lot, I mean every other week or maybe even every week during peak season, traveling from the west coast to the east with my home base in the Midwest. I admit the traveling can become tiring and draining, but the one thing I do appreciate is being able to see the vast difference in style just from flying 3 hours in one direction vs. 3 hours the opposite.
West coast: Major street style – aviators, tattoos, snapbacks, graphic hoodies, distressed t-shirts and denim, sneakers
New York: Motos, all black all day everyday, 5 inch stiletto booties even when they’re walking through potholes on the shitty sidewalks
Midwest: A mix of both coasts but a bit more subtle
I’ve been London to see people in their tailored trousers and trench coats (love!) to Australia where I see all the women in their watercolor print bodycon dresses. Asia – now Asia is something else. We always tend to think Asians dress a little weird – “Oh, that looks sooooo Asian!” – but now I’m thinking they are just a lot faster at picking up trends that eventually make it their way to the States.
Few years ago, I noticed every girl walking down the streets of Seoul was rocking a dress paired with New Balances. I don’t mean just one or two trying to make a fashion statement – I mean 8 out of 10 girls. This is definitely not something that was considered trendy at the time in the U.S. We would have thought it was a girl who decided to change into her sneakers after wearing heels all day caused blisters.
Low and behold, a year passed by and this is what every fashion publication and retailer was promoting as the season’s hottest trends.
I went to Seoul again a couple of months ago and saw a few strong trends in the streets.
1). Flooded pants – not coulottes, no. Literally flared jeans and corduroys that look like they were made for a child’s legs.
2). Sweatshirt mania – everyone is wearing sweatshirts. If you walk into any store, there are just racks and racks of sweatshirts and hoodies in every color you can imagine.
Via Instagram @openfield_company
3). Owl glasses – not sure what to call these – they are just extremely oversized round lenses. If you see someone in glasses, they are in these.
Via Instagram @bba_na_na
Here’s a few pieces I brought back with me:
Can I look anymore Asian?!! Do you guys think this will become mainstream this coming year? If it does, this is what the wild , wild streets of America would look like:
Love it or hate it?
Let us know in the comments!